Unit 21 research for culture awards

Please find my Unit 21 presentation and I also have a video where I discuss my ideas in front of an audience, taking Q&A session about my ideas at the end. 

Moodboard of  ideas

 

 

Logo Ideas based of Moodboard

As you can see my logo ideas are based off the liver buildings.

 I wanted to incorporate the common artist to represent the award being for everyone and show how hard work could gain superstar status city wide. Meanwhile I wanted my advertising poster to have recognizable faces while the logo was for everyone.

The recognizable faces are there to help promote the event and give the consumer a familiar face to plaster the event. 

 

My Proposal 

 

Vision

My main vision for this media award show was to give the young people an opportunity to experience an Oscar or Grammy like award show on their own age scale. I believe it is important to celebrate young people’s achievements to give them a reason to continue with the hobbies they are doing whether that be music, dance or acting. As the performing arts industry is so heavily trafficked. It’s a tough business to make a success in so it is important to give the young people an opportunity to celebrate their achievements from the previous year.

Times 

4pm - 10pm 

Location 

 Cardinal Heenan Catholic High School

School and Sports field/mugas

Capacity 

We can accommodate 220 at one time throughout the event.

 

How the evening will go

The award show will be split into four parts, starting with the youngest years and rising to the young adults. (14-21 years). This is obviously to get the younger people home early for the next day.

The four categories are

Music

Dance

Acting

Sports

As sports are so broad we will not be able to take it down to individual sports but more so ‘sports personality’ or ‘best young athlete’. This way all of the sports are included under one bracket.

Specially nominated groups from each group will have an opening performance to introduce their category.

The Liverpool Lord Mayor will open the awards show with she own words about the event and what his thoughts are on it. The mayor will also have a special award which she will present herself and it will be her choice and the reasoning is her own.

 As for the rest of the awards there will be votes held publicly and each nomination will be able to present themselves before the votes are counted. This way there is a fair vote and the public vote will decide the winner. To stop bias, people will not be able to vote for people in the same club as them. This keeps the vote as fair as possible.

Funding

The funding for my event will come from donations and four separate  sponsorship deals relating to the event, so for example Everton Football Club will help endorse this event whilst Vagabonds Tennis club will also support the event. 

People around Everton Football Club such as Leighton Baines (Previously a premier league player for EFC and England) will be invited down to endorse and promote the events on his social media and link in to his sponsors.

Cost 

There will be family tickets on sale for £10  and individual tickets will be £5. This will include a free drink and a burger meal. 

50 % of all money raised from the event will go back into the City and particularly poorer areas across the City to make it a nicer place to live and encourage more and more children to take up hobbies within the performing arts and sports to give focus and meaning and stay off the streets. 

Health and Safety  

                 

Multiple measures for health and safety will be put in place on the day. Staff and volunteers will help people throughout the day and support those who  may be lost to help direct them to their correct areas/family/friends. 

Furthermore there will be limits on alcohol distributed during the night. (Token system)

There will be over 100 members of temporary staff hired (Sixth Form students, work experience) to support the event, all we be in high viz equipment jackets and bibs will be provided, this will also be a part of the original budget. 

There will be numerous first aiders on site.